A company’s value constitutes the base of staffs’ work and behavior. As part of Easement spirit, the value helps guide our behavior and keep the staffs, culture and departments in the same pace.

Our core value shapes the company culture that drives us to unite. Our core value not only inherits the tradition, but also gives hope to future. It is everyone’s duty to keep our core value all the time.

Our core value is composed of 4 parts:
Customer oriented and far sighted  
We ensure to offer added value to customers and encourage them to grow. We brave to lead the future trend and seize all opportunities to learn and progress.

Quality priority and ceaseless innovation
We give priority to quality.  We make all efforts to offer customers better and innovative solutions that meet their demands.

Self-motivated and responsibility
For interests of Easement and customers, we have sufficient liberty to propose suggestion and act. We take all the responsibility and make contribution to society.

Cooperation and enjoyment

All staffs respect each other and rely each other to make achievement. We enjoy the process of cooperation and celebrate what we’ve achieved.

Concept
Sports keep young.

Mission
We serve customers and develop altogether to give the best solution to shoe making industry.

At all times we fulfil our promise to constantly innovate to meet customers’ needs, cooperate with suppliers to pursue the best solution.